1. Is the game
piece going to be decoded online or offline?

IF
OFFLINE: Make sure the game piece will have
instructions on which location to visit – for
the example below the instructions read, “Stop
by booth #1302.” |
|

IF
ONLINE: The game piece will need to have
instructions on which website to visit – for
the example below the instructions read “visit
us at www.westerngeneral.com.” That
is where the contestants will go to play the game. |
2. What will the hidden
messages be?
Winner/Try again?
Grand Prize/2nd prize? Keep messages short
so that they will easily fit in the decoder
window (5-6 letters per inch is the maximum
text permitted). Remember, your hidden messages
will be printed in BIG BLOCK LETTERS so
they’ll be easy to read when decoding.
This sample below shows what the hidden message
will look like when decoded. You don’t have to have
the tried and true WIN/LOSE messages ~ it’s your
program, have fun with it!
3. What will
the wavy word be?
The scrambled message is made up of different colors and words woven
together. This is called the “wavy word”, and is yours to
choose. Most popular choices are the name of the company, and the website
location. When you’ve decided what the wavy word is to be, just
let us know and we’ll do the rest!

Wavy word is
"ORKIN COMPANY STORE"
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4. How many of each message
will you print?
Are you going to have
one grand prize winner and all the rest say TRY AGAIN?
Will every piece have the same message? Or maybe there
will be a tier system with one grand prize, five 1st place
prizes, 100 2nd place prizes, etc.
NOTE: The number or hidden messages included
depends on how many pieces are going to be printed. The
table below will help you determine whether or not you
will need extra messages.
1M – 50M – Up to 2 messages included
51M – 500M – Up to 3 messages included
501M – 1MM – Up to 5 messages included
1.1MM – 20MM – Up to 10 messages included
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